SOCIAL MEDIA
MANAGEMENT
Strategy, content creation and community management.
Result: multiplied engagement, loyal community.
THE COMPLETE SERVICE
Sports social media demands far more than a simple online presence. It requires an understanding of the codes, rhythm and audiences of sport.
I handle every aspect of your digital presence. Editorial strategy, viral content creation, community management. Monday to Sunday.
Federation, club, sports media: I adapt to your objectives. Result: concrete, measurable performance.
MANAGED PLATFORMS
CONTENT TYPES CREATED
COMMUNITY MANAGEMENT
Sports community management is an art form in its own right. Sports fans are among the most demanding communities online. Every interaction counts.
My method rests on four pillars:
- Maximum reactivity: Fast responses to comments, private messages and mentions. Increased presence during key moments (matches, transfers, announcements).
- Authentic tone: Adopting your brand's tone of voice while keeping the spontaneity that makes sports communities tick. Humour, expertise and closeness.
- Proactive moderation: Handling sensitive situations, filtering inappropriate content and maintaining a healthy, constructive discussion space.
- Strategic engagement: Targeted interactions with influencers, journalists and key accounts in the sports ecosystem to amplify your visibility.
EDITORIAL STRATEGY
A solid editorial strategy is the foundation of any high-performing social media presence. I build a tailor-made editorial plan for each client, taking into account the sports calendar, your organization's key moments and your audience's habits.
La modération de votre communauté fait partie intégrante d'une stratégie social media efficace. Découvrir l'offre modération réseaux sociaux sport →
CE QUE FONT LES COMPTES QUI PERFORMENT
Ma stratégie n'est pas une intuition — elle est construite sur des comportements fans documentés. Voici ce que disent les données.
REPORTING & KPIs
Every action must be measurable. I provide detailed and transparent reports to track the evolution of your social media performance and justify the return on investment of every action taken.
- - Follower growth and retention rate
- - Engagement rate per post and per platform
- - Organic reach and impressions
- - Click-through rate and conversions
- - Community sentiment
- - Competitive benchmark
- - Concise weekly report
- - Detailed monthly report with recommendations
- - Quarterly strategic review
- - Accessible real-time dashboard
- - Post-event analysis for each live
- - Quarterly sector benchmark
CLIENT BENEFITS
COLLABORATION PROCESS
INITIAL AUDIT
Analysis of your current presence. Competitive benchmark. Identification of opportunities and objectives.
EDITORIAL STRATEGY
Editorial strategy, tone of voice, signature formats. Editorial calendar planned in line with your objectives.
DAILY EXECUTION
Mise en oeuvre operationnelle : creation de contenus, publication, community management, couverture live des événements et interactions avec votre communaute au quotidien.
REPORTING & OPTIMIZATION
Suivi continu des performances, reporting regulier et ajustement de la stratégie. Points hebdomadaires pour échanger sur les résultats et les axes d'amelioration.
PACKAGES
- Management of 2 platforms
- 10 posts per week
- Basic community management
- Monthly editorial calendar
- Monthly reporting
- 1 weekly check-in
- Management of 4 platforms
- 20 posts per week
- Advanced community management
- Bi-monthly editorial calendar
- Weekly reporting
- Live event coverage
- Custom signature formats
- 2 weekly check-ins
- Management of 6+ platforms
- Unlimited posts
- Premium community management 7 days/7
- Complete editorial strategy
- Real-time reporting + dashboard
- Live coverage of all events
- Signature formats + creative copy
- Social media art direction
- Priority availability
Offre ponctuelle
Pas encore prêt pour un abonnement mensuel ? En 90 minutes, on pose les fondations de votre routine social media sport — les 4 formats récurrents, le calendrier éditorial et la logique de publication.
→ Créez votre routine social media sport — 90 min / 500€Service dédié — Pour agents
Vous êtes agent sportif ?
Service distinct pour la gestion des comptes individuels d'athlètes : présence digitale comme levier de négociation (sponsoring, transferts, durée de carrière commerciale). Approche business, pas créative.
→ Découvrir l'offre Social Media Manager SportifsSTART YOUR MANAGEMENT
Want to delegate the management of your sports social media?
Request your free audit. Response within 48h.